This course is designed for new intern agents or property practitioners who are looking to establish a strong professional presence in the South African real estate market.

Learners will gain an in-depth understanding of:

• How to define their unique value proposition (UVP) and specialize in a niche.
• The importance of maintaining consistent branding across all online and offline channels.
• The impact of personal conduct, appearance, and presentation materials on their professional image and referral generation.
• Strategies for managing their online reputation, including actively collecting and leveraging client testimonials and reviews, and effectively handling negative feedback.
• The value of networking and community engagement to build local expertise and a trusted reputation.

Essentially, it’s about learning how to differentiate yourself, build trust, and become the go-to expert in your chosen area, both in person and digitally.